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Kickstart Information for Launching a Podcast on Patreon
We don’t suppose something ought to get in the way in which of you reaching your targets, particularly not time-sucking sign-up duties. That’s why we made launching your Patreon a fast and simple course of. You may spend as a lot (or as little) time as you need selecting your options and laying out your content material earlier than sharing your web page with the world. When you’re nonetheless feeling somewhat hesitant, keep in mind that your web page is rarely everlasting. We perceive that your targets would possibly shift and your wants could change. That’s why you’ll be able to add options, delete tiers, and edit choices anytime after you launch.
Construct your web page
Design your membership
We suggest month-to-month upfront billing, so new patrons get charged immediately after they join your Patreon and get quick entry to all earlier posts for his or her tier.
Customise your web page
Your Patreon is sort of a handshake. It’s your probability to make an excellent first impression together with your potential followers, so have enjoyable with it.
Be daring together with your branding
Think about a reputation that makes individuals really feel like they’re becoming a member of a membership or neighborhood relatively than simply sitting within the viewers. These little particulars persist with individuals and can make you stand out in a sea of podcasters.
Say good day
After getting individuals’s consideration, it’s time to reel them in. Introduce your podcast with a brief welcome video and written publish explaining to everybody what your Patreon is all about.
Want a step-by-step information? We’ve bought that:
Select what you wish to supply your patrons
You understand your followers greatest. Take into consideration what makes your neighborhood particular and what would add worth to your patrons’ total Patreon expertise. Simply be certain that your presents are easy, easy, and manageable — and don’t be afraid to experiment. We advise checking up in your advantages each few months to see in the event that they’re sustainable and thrilling to your neighborhood.
Design your tiers
Simplicity is essential. Wherever between one and three tiers is an effective possibility for many creators, however three actually appears to be the candy spot the place patrons have sufficient choices with out leaving them (otherwise you!) feeling overwhelmed.
Choose your advantages
Patreon permits you to utterly customise your advantages at each tier. When you’re on the lookout for some concepts, these are the highest advantages podcasters supply their patrons:
And when doubtful, simply ask! Ballot your followers on social media to see what sorts of unique advantages they’d wish to see.
In search of inspiration? Take a look at what different podcasters are providing:
Selecting tiers and advantages for podcasters
The hosts of ‘{Couples} Remedy’ stroll by why retaining tiers and advantages easy pays off.
Select what you’ll get in return
Patreon ought to really feel like a mutually useful state of affairs the place each you and your followers are getting essentially the most out of the platform. That implies that whereas it’s essential to verify your patrons are taken care of, you’ll additionally have to be sure to’re choosing the proper worth to your work that accurately displays its worth.
Value your tiers
There’s no magic quantity in the case of pricing. It’s as much as you to resolve what is going to work to your fanbase and what is sensible primarily based in your advantages. Most podcasters begin their tiers at $5, which matches the worth of extras like bonus episodes, early entry, and Discord advantages. Plus, patrons who pledge between $5 and $eight often stick round longer than patrons who sit at different tiers.
How podcasters promote their Patreon
‘True Crime Obsessed’ promotes their “binge-able” patron-exclusive library throughout pre- and mid-roll segments. Right here’s why.
Launch your Patreon
Begin with a gentle launch
Begin importing episodes so your web page is populated earlier than you formally launch. Electronic mail, textual content, or name your loved ones and pals to allow them to know that your Patreon is up and working, and have them test it out earlier than you’re taking it public. That provides you with time to collect suggestions, make modifications, and hopefully achieve your first handful of patrons.
Unfold the phrase
When you’ve finished a gentle launch together with your internal circle, it’s time to shout it from the rooftops. Publish your web page on social media, ask pals to unfold the information, or discover methods to work it into your every day conversations. Do no matter you want to do to unfold the phrase. Nevertheless you select to make the announcement, attempt to lead with worth. Be clear on what your patrons will get, how typically they’ll get it, and the way their membership will allow you to maintain creating.
Listed here are a couple of methods to casually sprinkle Patreon into your every day content material to introduce it to your viewers:
- Give a shoutout to your patrons throughout episodes
- Tease patron-only episodes on social media
- Share attention-grabbing subjects of dialog occurring in your Discor
- Promote an unique occasion or livestream
To go additional:
With these easy steps, you’ll have your Patreon able to go very quickly. If you wish to dive deeper into any side of your web page, profit choices, or pricing, try all our sources for podcasters on Patreon U.