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The High 10 Rewards Patreon Musicians Provide Their Followers


Are you a musician searching for one of the best methods to interact with, excite, and reward your most loyal followers on Patreon? Nicely, fortunate for you we went behind the scenes (backstage, if you’ll) to search out out first-hand how our most profitable musicians use rewards to incentivize their viewers. One fast notice to hearken to (see what we did there?) as you learn our examples: needless to say not each reward is ideal for each creator. These prime 10, data-backed examples are an incredible place to begin, however they solely work when you make them your personal. Additionally, whenever you’re completed with this text, we advise studying 5 main reward classes and the benefits and drawbacks of every to get much more perception on sharing advantages that work.  

The easiest way to maintain followers anxiously awaiting your subsequent transfer is by providing them gated neighborhood entry. A thriving neighborhood is the proper profit for these supporters who need to keep up-to-date, achieve entry to unique content material, mingle with fellow followers, and be part of conversations that aren’t occurring anyplace else. For instance, artist Mike Doughty retains his followers engaged by providing unique music to his neighborhood members who pay $5 or extra as a patron. Nataly Daybreak, one other music creator, retains most of her movies locked until you’re a member of her neighborhood.

Exhibiting patrons that you simply not solely admire their contributions however that you simply actively acknowledge how their contributions let you develop and thrive is extraordinarily essential. It fosters loyalty amongst your neighborhood and makes your efforts to attach along with your followers genuine. Plus, who wouldn’t be thrilled to see one in all their favourite artists shout out their title on the finish of a music video? Pomplamoose presents a personalised video to thank their patrons for his or her help and likewise presents a tier the place they share fan names within the credit of music movies. Alex Wong is one other musician that provides customized fan recognition, within the type of a month-to-month private recording of the patron’s selection in his Swallowtail tier.

By providing uncooked digital recordsdata to followers, Patreon musicians enable patrons to really feel like they’re a part of the musical course of from ideation to last creation. It additionally lets followers understand how essential their suggestions and criticism are to the creator—in spite of everything, you wouldn’t be anyplace with out your followers’ trustworthy suggestions. For example, as a profit, artist Peter Hollens presents these patrons in his Artistic Crew tier the flexibility to take a look at early drafts and mixes of his tracks.

Traditional and by no means stunning that it’s a reward that followers nonetheless admire, bodily merch is a good way to unfold your title and entice your followers. The enjoyment of unrolling a poster earlier than pinning it to your wall or opening a live performance ticket which you can then save as memorabilia is a outstanding feeling, one which singer Amanda Palmer presents in her All the pieces within the Mail tier. Nothing makes you’re feeling like a much bigger a part of a group than sporting the uniform, which is why musician Cuckoo sends followers iron-on patches, and has a tier the place he presents packages of merchandise together with t-shirts and different branded items.

One other approach to join with followers in a personalised and fascinating manner is by reside streaming your music straight to them. Zola Jesus makes use of her Patreon account as a approach to immediately join with followers, providing reside streams of concert events and the promise of a live-streamed solo efficiency as soon as she hits 500 patrons. A promise like that not solely retains followers on the sting of their seats, but it surely additionally entices newcomers. If you wish to add reside streaming as a tier profit on your patrons, try our integrations with Crowdcast and GetVokl.

Who doesn’t need to be the primary to know? That’s why early entry is among the hottest rewards musicians provide patrons. It lets your followers know simply how essential you’re feeling they’re and brings them up a notch from only a passive fan to an precise contributor and supporter of your work. Musician Nate Maingard offers his viewers entry to future initiatives, and the extra patrons contribute, the extra data Nate offers on bigger, up-and-coming initiatives.

Supplemental supplies could not particularly embrace music, however they permit your most devoted followers to get to know you a little bit higher. For example, Kina Grannis’ shares Kina Diaries, which embrace musings on love and life. Maria Z’s offers followers entry to Photograph Diaries, to allow them to see her unreleased and unpublished images. Video makes nice supplemental content material, as properly. Do you could have footage of concert events, band follow, or the rest you suppose your patrons want to see? Our integration with Vimeo makes it simple to share unique video along with your patrons. For more information, try this weblog submit, and begin sharing movies along with your patrons immediately.

Consider your premium content material as content material that’s greater high quality or extra superior than the free content material you usually provide. For instance, fingerstyle guitarist Az Samad presents premium packages with unique entry to future movies.

Digital advantages are something you’ll be able to digitally distribute to your followers. Digital extras are nice as a result of you’ll be able to create them out of the belongings you already do frequently, saving you time whereas additionally offering extra worth to patrons. Assume songs you could have that you simply haven’t launched, various variations or prolonged cuts of fan favorites — mainly, something that’s unique, attention-grabbing, and hasn’t been seen could make a great digital additional. For instance, nation musician Taylor Ray Holbrook presents varied perks to his followers, resembling behind-the-scenes footage on a Patron-only Snapchat account.

What may very well be higher than studying from one in all your musical inspirations? Working one-on-one along with your patrons not solely helps them develop their very own musical talent set, but it surely additionally brings a human aspect into your Patreon marketing campaign, and exhibits them that you simply’re thinking about their success. Patreon founder and musician Jack Conte presents entry to video tutorials the place he offers ideas and tips to aspiring musician followers, and artist Megan Slankard offers an identical reward, sharing a tutorial each different month on find out how to play one in all her songs. Don’t see a reward above that matches what you’re making an attempt to perform? No worries! Bear in mind, crucial facet of efficiently offering rewards is that you simply’re exchanging worth for worth with followers, so think about this your permission to fearlessly create one thing new.