ANNA declares partnership with ABH Holdings SA

Cell banking, tax account and monetary service assistant, ANNA has joined forces with ABH Holdings SA, who will take a majority stake within the firm. This newest funding of £17.5M additionally supplies an exit alternative for Seedrs traders.

This marks Seedrs’ 14th portfolio exit, following success tales like Podpoint’s acquisition by EDF and Courier’s acquisition by Mailchimp earlier this yr.  

Seedrs Chief Funding Officer, Kirsty Grant says: “We’re delighted for Eduard and the ANNA workforce. They’ve had a unbelievable development journey thus far and it’s sensible for Seedrs traders to grasp a return on their funding so swiftly after ANNA accomplished their Seedrs spherical.”

ANNA raised £3.4million from 595 Seedrs traders in 2019. Seedrs traders at the moment are being supplied the prospect to exit the enterprise at a 40% revenue. This new strategic alliance will see ANNA proceed to function as a standalone model, sustaining operational independence and its headquarters in London. 

CEO and Co-Founding father of ANNA, Eduard Panteleev says: “Fairness for Mugs, our marketing campaign with Seedrs final Autumn was massively profitable, enabling us to spend money on growing new companies and buyer assist capabilities. The Seedrs platform linked us on to like-minded entrepreneurs and traders who share our perception in ANNA’s objective, supply and its potential for development.”

Congratulations to the ANNA workforce and the Seedrs traders!

Laura Dunn-Sims

Press Officer