Hellenic Financial institution Says New App Boosts Month-to-month Customers by 16%

Cypriot financial institution Hellenic Financial institution says that its new banking platform, in-built partnership with Backbase,  has boosted month-to-month energetic customers by 16%. In the meantime, the time required to finish a every day process has dropped by 20%. The brand new cellular app, constructed utilizing Backbase’s Engagement Banking platform, has been available in the market since mid-January.

Hellenic Financial institution says it has realized a number of advantages, together with an optimized end-user expertise and the enablement of instantaneous innovation and steady app updates, additional permitting Hellenic Financial institution to adapt to buyer suggestions rapidly and simply.

Different options embrace peer-to-peer funds, biometric approvals of funds and transfers, and transaction search performance.

Christos Eojourian, Head of Channels & Digital Merchandise at Hellenic Financial institution, mentioned their elementary imaginative and prescient is to grow to be the popular selection for buyer expertise, and to be acknowledged as essentially the most dependable banking associate:

“… it’s clear we’re delivering on that promise. As our prospects’ wants proceed to shift, the power to innovate rapidly and pivot in the direction of new digital applied sciences, channels and options is core to our technique. Partnering with Backbase to speed up our digital transformation and introduce first-class applied sciences to our cellular providing helps us to remain forward of the curve.”

Matthijs Eijpe, Regional Vice President at Backbase, the partnership has paid off reworking and elevating their prospects’ digital banking expertise.

“As Hellenic Financial institution continues to boost its digital capabilities sooner or later, we’re offering a scalable mannequin that matches their prospects’ shifting calls for and permits the financial institution to attain efficiencies by way of digital technique implementation.”