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Introducing, Lens: A New Strategy to Carry Patrons Behind The Scenes
Each creator has a behind the scenes. Behind every tune, novel, video, comedian, or portray lies a magical and artistic journey. Patrons like to see this course of — the unpolished work, the messy studios, the spur-of-the-moment inspiration. Whereas creators frequently share this journey on Patreon, we wished to make it simpler than ever to do it on the go.
That’s why right now we’re launching Lens, a brand new characteristic within the Patreon cellular app that permits creators to simply share unique, behind-the-scenes content material with their patrons.
Share within the second
Lens makes it simple to seize and share your course of with out disrupting your artistic circulate. Inside seconds you’ll be able to seize pictures and movies and share them together with your patrons, immediately from the Patreon cellular app. Images and movies are displayed in a sequence to be able to inform a narrative or present progress. All content material disappears after 24 hours, so you’ll be able to ship genuine unedited content material with out worrying about taking the right shot.
“Lens offers me a personal channel to my patrons — it’s simply me and them! My patrons are invited immediately into my studio to view behind-the-scenes glimpses of my life as an artist that I don’t publish wherever else on the web. It’s sort of like they’re creating artwork proper together with me. Having such an unique solution to talk with my patrons has modified how I share my artwork with the world.” — Shayla Maddox
Drive connection
Carry your patrons nearer to you and your work with expressive, real-time updates. Patrons get notified immediately about new content material because it occurs with a video expertise designed for cellular.
“Lens makes connecting with my patrons only a few faucets away, and has given me one more device to work together with my patrons and supply them extra unique content material. I normally present them BTS stuff like me prepping video content material and doing analysis. I additionally attempt to share a photograph of a motivational or inspirational quote every day.” – Kati Morton
Add worth on your patrons
Unique updates are extremely valued by followers, serving to you develop your membership enterprise and retain patrons. With Lens, pictures and movies might be shared both to followers or to paying patrons, which lets you create content material that each rewards present patrons and entices new patrons to hitch.
“With the assistance of Lens, we’ve been capable of tease our viewers with previews of particular company on our reveals, and upcoming initiatives. Not solely can we enrich our present membership tiers with this content material, nevertheless it’s such a tremendous bonus to have the ability to embrace listeners who’re on the fence about becoming a member of our Patreon.” — Sam Bashor, Solely Silly Solutions
Getting began with Lens is simple
To get began utilizing Lens as a creator, open the newest model of the Patreon app and click on on the Lens icon within the prime proper hand nook. Add a pair pictures and movies and also you’re finished! Patrons with the cellular app will obtain notifications of the brand new content material and may view your Lens anytime by clicking on the round picture on the prime of your web page within the app. A few of your patrons won’t have the cellular app, so make sure you make a submit on Patreon about your plans to make use of the brand new characteristic.
“It’s such a straightforward solution to present our patrons what we’re doing with their help,” mentioned Philip DeFranco who used Lens in the course of the beta. “Whether or not it’s a fast video of one in all our editors crawling by a do-it-yourself cardboard fort or an thrilling preview of an upcoming present, our patrons see all of it with Lens.”
You’ll find Lens within the newest model of the Patreon app which is accessible on iOS and Android. To be taught extra try the Assist Heart.