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Marketing campaign Highlight: GoodBox, tech-for-good | Seedrs
Money is not king. We’re turning into an more and more cashless society as digital and digital funds change into extra handy. Sadly charities and different cash-dependent social teams are taking the brunt of the repercussions. Charity fundraising techniquesare struggling to maintain up with the best way society is altering, with playing cards overtaking money as the popular technique of cost. In keeping with The Charity Occasions, the charity and volunteering trade is an estimated 5-10 years behind the business sector concerning digital transformation adoption.
Furthermore, there was a important discount within the variety of folks donating to charities. To some extent, it is a reflection of a lack of public religion within the fundraising sector, exacerbated by extremely publicised incidents of malpractice, but in addition related to adjustments in public paying.
The easiest way to safeguard towards these tumultuous challenges? Charities and not-for-profits should have a look at other ways to diversify their fundraising earnings, with the help of trade trailblazers similar to GoodBox. Backed by ex-WorldPay C-Degree executives, GoodBox is revolutionising the best way folks can donate to charities with their contactless donation expertise which “higher connects donors with causes, enabling charities to maximise their contactless fundraising potential and innovate with confidence”.
By embracing cashless fundraising expertise, donating to charity turns into simple and handy, which will increase the prospect of shoppers donating by merely tapping a financial institution card or smartphone. This definitely rings true for GoodBox charity companions, who’ve seen an uplift of 64% of their donation earnings, plus a rise of their money donations.
Not solely supporting among the most high-profile charities within the UK, GoodBox additionally works with small charities looking for an reasonably priced cashless fundraising answer, museums with excessive however disengagedfootfall, or corporates searching for a method to help their favoured charity. By renting or buying one among GoodBox’s contactless giving gadgets, charities can maximise the variety of potential donations they will gather, and higher have interaction donors.
Lower than two years after efficiently securing £2.6 million by a earlier Seedrs marketing campaign, GoodBox is as soon as once more turning to the Seedrs crowd to lift £1M. GoodBox’s earlier Seedrs spherical attracted greater than 575 traders, together with tennis star Andy Murray and has since been positioned 15th within the 100 FinTech Disrupters Rankings 2019. Over the following yr, the tech-for-good firm plans to broaden its portal with a bunch of recent fundraising instruments, and internationalise its providing.
Don’t miss out on supporting GoodBox’s mission for a greater world; try their marketing campaign right here.